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Variable Data printing has been around for some time now, but innovation of the technique is always being expanded upon. This is the process of printing a changing field on a static background. Most commonly, a design will be set up with a blank field where a unique name or message can be inserted in […]
Periodically, there is a USPS postage increase to accommodate naturally rising inflation. Instead of revealing price increases throughout the year, the postage update is given all at once. This keeps the information organized and consistent, but can be a lot to take in. Here are some of the most important updates made to the pricing for […]
Among the likes of many types of popular media such as music, films, and literature; comic books have gone through different eras and styles over the years. Just as popular music cycles through different genres, comics have gone through different styles of narratives and illustrations to coincide with current events and pop culture, which may make […]
We strongly believe in the power of Direct Mail even in this electronic age that we live in. We see it every day, small to medium size businesses and large corporations use direct mail in their marketing mix and yes, they get results! Even the likes of Google, who’s main business is internet based, uses […]
The USPS has released the Forever Hearts, Forever® stamps, two versions depicting a heart shaped with lacy lettering spelling out “Forever”. Available in a white background with a red design and a reversed design in white design with a red background. The perfect stamp to adorn your custom printed invitations valentines cards, announcements, anniversary cards […]
Lookbooks seem to be the latest craze for fashion start-ups and clothing lines. I can attest to this statement because it’s been our hottest selling product for the 3rd and 4th quarter of 2013 and probably would have been for longer than that… had we paid more attention to this trend earlier in the year. […]
With Halloween right up our alley, it’s crunch time to get the Halloween graphics printed up. To save you time we put together this collection of Halloween vector graphics that are available for commercial use. No need to spend hours looking for the right vector only to come to find out that you can’t use […]
The process of setting up a Spot UV business card is different from what you are used to. Since the Spot UV coating is not actually “printed”, the area that is printed and the area that is Spot UV will require separate files. Areas with UV (Spot) and Areas with No UV Let’s make it […]
With all of the problems the USPS has been facing, it hasn’t changed the fact that direct mail is still one of the best ways to market a business or service according to a study by the Direct Mail Association and referenced in this article by Ad Age. The political/internal/financial battle happening within the United States […]
There are a few simple rules to follow when saving a print-ready design made with InDesign and it all starts with setting up your InDesign document properly with bleeds. The Need To Bleed Adding bleeds from the start, BEFORE YOU EVEN START, is crucial. Think about it, you’re working on a 200+ page catalog and then […]