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The process of setting up a Spot UV business card is different from what you are used to. Since the Spot UV coating is not actually “printed”, the area that is printed and the area that is Spot UV will require separate files. Areas with UV (Spot) and Areas with No UV Let’s make it […]
Making educated decisions with your marketing is not only about the results but also how those results are obtained. By knowing how printing works and what combinations of specs work best, you can actually save money on printing costs and still have quality marketing materials. I can imagine that you are probably thinking right now…I […]
Standard business cards are typically rectangular, 2 x 3.5 inches on white stock. The only thing that differentiates them from other business cards is the information and graphics. Adding custom finishes to your business cards bring them to life. The combinations are endless, but by using just one finishing option your business cards will be “Slicker than […]
Christmas is almost here and we know that designers have tight deadlines for Christmas projects. We put together a list of awesome FREE Christmas fonts for commercial use that you can use in your designs for personal or commercial projects like holiday greeting cards, envelopes, postcards and any other fun Holiday projects you are working […]
These days it’s hard to keep up with the advancement of technology, whether in our personal lives or in business. Seems that before we even become accustomed to a new product or system there is another that replaces it. At The Marsid-M&M Group we are always trying to stay on the cutting edge of […]
In this post we will explore in detail how to beef up your printed marketing materials by adding your own custom video and making it easy for your customers to share the video as well. I am sure some of you reading this right now are imagining small screens, wires and batteries or mini-DVDs […]
What Your Marketing Mix Is Missing When promoting a new product, service, music album, a band, a company, a brand, creating a media kit is essential to a successful marketing and/or branding campaign. A media kit is an informative resource like no other since it can include so many different types of media, all packaged […]
*** Updated for 2023 *** QR Codes (Quick Response Codes) are the connection between online and offline marketing. With the advancement and acceleration of smart phones, consumers have the ability to scan and interpret this barcode with their mobile phone. Originally created by a subsidiary of Toyota, Denso-Wave, the QR Code technology has been around […]
Business cards are more than just portable contact information; Designed properly, they can convey character and utility. When designing your business cards, it is important to consider the end-user. Who will be looking at them? (Design) Who will use them? (Information) How will they store them? (Finish) Will it go into a wallet or be […]