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From startups with 1 employee, to companies with thousands of employees, the importance of print marketing has remained constant for the last 100+ years. We have 40 years of experience and have seen many trends come and go, and today more than ever, there are opinions everywhere on what you should or should not be […]
Lookbooks seem to be the latest craze for fashion start-ups and clothing lines. I can attest to this statement because it’s been our hottest selling product for the 3rd and 4th quarter of 2013 and probably would have been for longer than that… had we paid more attention to this trend earlier in the year. […]
Small businesses thrive when their local community embraces what they have to offer. Customers feel that doing business locally is easy, it’s close by and it’s probably good for the local economy. Even though these customers are consumers just like anyone else in the rest of the country, these consumers have one specific characteristic that […]
We sort out great websites for you to download free for commercial use fonts or free for commercial use vector art and write tutorials and tips for designers. Why do we even bother? Well, honestly, it makes our job easier! Truth is, we can use the most state-of-the-art printing presses like the Konica Minolta […]
This post is best suited for graphic designers who will be working on a die cutting project and/or those of you who simply like to know how to do stuff. Creating a die line for die cutting can be pretty simple or can be quite difficult, all depends on your design and some planning […]
These days it’s hard to keep up with the advancement of technology, whether in our personal lives or in business. Seems that before we even become accustomed to a new product or system there is another that replaces it. At The Marsid-M&M Group we are always trying to stay on the cutting edge of […]
In this post we will explore in detail how to beef up your printed marketing materials by adding your own custom video and making it easy for your customers to share the video as well. I am sure some of you reading this right now are imagining small screens, wires and batteries or mini-DVDs […]
Many say the printing industry is in decline, some even say print is dead. Think again Egon! This has got to be the coolest innovation to hit print next to QR Codes and it has been said before: Print is not dying, it’s Evolving. If you are a movie buff, you may have already heard […]
Sometimes a business card just isn’t enough to leave behind when you visit a potential customer. Sometimes, customers come into your facility and want to learn more about your products or services while they wait or to take back to the office or home. Sure, you can tell them to visit your website; there’s a […]
What Your Marketing Mix Is Missing When promoting a new product, service, music album, a band, a company, a brand, creating a media kit is essential to a successful marketing and/or branding campaign. A media kit is an informative resource like no other since it can include so many different types of media, all packaged […]